announcements, fashion, style + spirit

Style + Spirit : The California Collection

Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed
Style + Spirit : The California Collection | Natalie Dressed

Hey, hey, hey! I’m pretty stoked about today because this morning I launched the newest Style + Spirit collection – The California Collection!

Style + Spirit itself is inspired by the easy, effortless vibe of California, but I wanted a dedicated collection to represent my love, admiration, and gratitude for this golden state I consider myself extremely lucky to live in. I’m sure many of you, like me, call the beach your happy place. It’s a place I always feel grounded, connected, and care free. Much of my childhood was spent visiting the beach, we bonfired at the beach regularly in high school and college, Seth proposed on the beach, and now we even get to call the beach our home. It’s a place that leaves me in constant awe and amazement at the majesty of nature and the world we live in.

As much as the collection is a celebration of California, I didn’t want it to necessarily be limited to California lovers – instead, I wanted to take the inspiration somewhere where all beach lovers, no matter where you are in the world, could appreciate the messages. The collection includes three tees – Beachin’, You’re Golden, and Sand Sun Salt Sea Soul – and one sweatshirt that reads “When life makes waves, go deep” (read about the inspiration behind it here – special shoutout to my friend Victoria for being the one to share the piece that inspired the sweatshirt.)

Because The California Collection is a celebration of the care free spirit of the coasts we are so lucky to enjoy, I’m donating 10% of the proceeds from the collection to Save Our Shores, a nonprofit here in Santa Cruz aimed at caring for marine environments along the central coast of California.

You can check out the collection here. I hope you guys love it as much as I do! These make the perfect Christmas gifts – happy shopping! ;)

Signature_2015

P.S. Special shoutout to my model sisters and friend – Emily, Roxie, and Meg – for lending their gorgeous faces and to my favorite photographer, Carlie Statsky, for these gorgeous images!

  • The collection is incredible! I love the designs and the photos. I reallllllly want one of those t-shirts, but will have to wait until the New Year. I hope they’re going to be around a while <3

    Jackie

    Something About That

  • Loved your Cap!!

    Gary Cog from Mara Hoffman Swim